Norfolk's Exploitation Awareness Campaign
More and more people are becoming victims of exploitation, but we can’t reach everyone alone.
11st July, 2025


We want this campaign to have an impact on the people of Norfolk, and we need your help to do that.
With your orgnaisation’s support, this campaign can be used to spread these important messages - you could help an elderly person from being scammed, or a child being a victim of county lines exploitation.
The key messages we need to share are:
- Exploitation can happen to anyone, anywhere.
- Know the signs of exploitation – for yourself and others.
- Share your concerns no matter how big or small.
- You don’t need to name it. If it doesn’t feel right, get help and support.
- Safeguarding others from exploitation is everyone’s business.
- Exploitation is never consensual, even though it may appear to be.
- Exploited people are victims not criminals.
Resources can be found at the Know the Signs website.
These resources include some videos called Draw my Life which are different perspectives for the same storyline - Emily, Jakob and Rebecca.
They also have The Maze, which is a visual journey through the push and pull factors for exploitation. A teenager is exploited into joining a county lines gang and enters a maze. He experiences violent and drug related issues and the types of people who are involved.